Branding isn't just about a pretty picture.

Name: Lokals
Address: Botanic Garden str., 22, Almaty, Kazakhstan
Telephone: +7 777 098 26 19

Its goal isn't to please everyone; its primary mission is to achieve set business objectives.

20+

Implemented projects

46%

Packaging design projects

PRODUCTS

Logo and Identity

Creating a visual image of the brand that reflects the main business idea.

Processes:

Business immersion

Market research

Analysis of target audience, competitors

Study of trends and tendencies

Preparing presentations on directions

Concept development

Detailing the corporate style

Preparing print files

Coordination and collaboration with partners

Preparing guidelines

Packaging

Graphic design of the product aimed at creating a certain brand image and attracting consumer attention.

Processes:

Diving into the project

Market research

Analysis of target audience, competitors

Analysis of trends and tendencies

Preparing presentations on directions

Concept development

Preparing test samples

Preparing print files

Coordination and collaboration with partners

Color design

Approach

All branding elements across all communication channels - from fonts to the scents in stores, should reflect the words and meanings outlined in the brand strategy.

Strategy is the foundation

We assist in implementing branding not only for consumers but also within the company – how to use it, how to make it understandable, and easily applicable for employees and partners.

Implementation

When developing branding, we consider how it will be consistently implemented and skillfully evolved over many years, preserving the foundation that was set in it.